Posted on December 22, 2025

Have you ever felt like you are working incredibly hard but not seeing the results you want? You spend all day answering emails, attending meetings, and checking things off your list, yet your profit stays exactly the same. 

It feels like running on a treadmill! You are moving fast, but you are not actually going anywhere.

There is a secret used by the most successful business owners and sales pros to fix this. It is called the 80/20 Rule, also known as the Pareto Principle. 

This simple idea can completely change how you run your business and manage your time.

What is the 80/20 Rule?

The rule says that in almost anything, 80 percent of the results come from only 20 percent of the effort.

Think about that for a second. This means:

• 80 percent of your profit likely comes from just 20 percent of your clients.
• 80 percent of your sales come from 20 percent of your products or services.
• 80 percent of your stress probably comes from only 20 percent of your problems.

The goal of the 80/20 Reboot is to find that magic 20 percent and do more of it, while letting go of the 80 percent that is just wasting your time!

How to Find Your Magic 20 Percent

To reboot your business, you have to be like a detective. You need to look at your data and your daily habits to see what is actually making you money.

1. Analyze Your Client List Look at your income from the last year. Which clients paid you the most? Which ones were the easiest to work with? You will likely find a small group of people who bring in almost all your revenue. These are your gold mine clients.

2. Audit Your Daily Tasks Keep a log of everything you do for three days. At the end, ask yourself which of these tasks actually lead to a sale or a finished project.

• Sending a cold email to a dream client? That is likely a 20 percent task.
• Spending an hour scrolling social media for "inspiration"? That is definitely an 80 percent task.

3. Check Your Product Performance If you sell products or specific loan packages, look at which ones are the most popular and profitable. You might be spending a lot of energy trying to sell a product that almost no one wants. Focus on your winners instead!

What to Do Once You Find It

Once you know which efforts bring in the big results, you have to make a choice. You have to be brave enough to stop doing the busy work that does not matter.

• Double Down: Spend more time on the 20 percent. If certain types of phone calls always lead to sales, schedule more of those calls!
• Delegate or Delete: For the tasks that take up 80 percent of your time but only bring in 20 percent of your profit, try to find a way to stop doing them. Can a software tool do it for you? Can you hire someone to help? Or can you just stop doing it altogether?

When you focus your energy on the small number of things that truly matter, you stop feeling overwhelmed. You start making more money while actually working less. That is the power of the 80/20 Rule Reboot!